The Association of Aerospace Industries (Singapore) (AAIS) kicked off its 20th Anniversary celebrations, revealing a new logo reflecting its rejuvenation, present-day strategies and aspirations for the future.
The official launch of the refreshed AAIS logo took place at the Aerospace Leaders’ Dialogue Singapore (ALDS) 2023 held on 21 July at the Fullerton Hotel. Ms Low Yen Ling, Minister of State for Trade & Industry, and Culture, Community, & Youth, graced the momentous occasion as the Guest-of-Honour, joining AAIS President Wong Yue Jeen to unveil the logo. The ceremony was witnessed by AAIS member representatives, partners and friends who packed the venue.
The new AAIS logo features a contemporary line illustration of a soaring bird with wings spread wide, representing the industry’s boundless potential. Its clean lines reflect the industry’s pursuit of precision and excellence, while its dynamic form signifies agility and resilience in an evolving landscape. The logo’s sky-blue colour pays homage to the Association’s legacy, imbuing a sense of continuity into its refreshed identity.
In his address to the attendees, Mr Wong noted the significant progress in recovery for the industry and lauded the collective efforts of industry leaders to achieve productivity gains, improved efficiencies, and enhanced competitiveness. On behalf of industry, he also expressed gratitude to government agency partners for their support and collaboration. Mr Wong said, “I am thrilled to unveil our new logo, representing our rejuvenation, our present-day strategies and future aspirations. This logo embodies our unwavering commitment to soaring higher together and delivering even greater value to our esteemed members.”
The logo launch event exemplified the spirit of industry cooperation and showcased the capabilities of AAIS members and partners. A unique collaboration with the National Additive Manufacturing Innovation Cluster (NAMIC), the Singapore University of Technology & Design (SUTD), and Additive Flight Solutions brought the new logo to life with an impressive 3D-printed logo display.
A highlight of the event was the executive panel session featuring Director-General of the Civil Aviation Authority of Singapore (CAAS), Mr Han Kok Juan; Executive Vice President, Economic Development Board (EDB) Ms Cindy Koh; and Head of Air Engineering and Logistics of the Republic of Singapore Air Force (RSAF), ME8 Timothy Yap. Discussions centered around strategic resilience in the face of challenges in the business and industry landscape. An engaging keynote address by Ms Mabel Kwan, Managing Director of Alton Aviation Consultancy Singapore on “The New Reality: Imperatives for Sustainable Growth” set the context for the discourse.
Mr Han said, “I congratulate the Association of Aerospace Industries Singapore on its 20th year anniversary. The association has played an important role in developing the aerospace industry in Singapore and has been a strong partner in our efforts to grow our air hub. We look forward to their continued support in driving positive change and growth for the Singapore aviation hub.
The momentous occasion was capped off with the signing of a Memorandum of Understanding (MOU) between AAIS and RSAF. Through this collaboration, AAIS and RSAF will jointly support the professional development of RSAF technical personnel and the promotion of knowledge sharing across the commercial and defence aviation sectors.
The launch of the new AAIS logo marks the pinnacle of a visual refresh project that spanned the past year with the involvement of the AAIS management committee. It also signals beginning of a series of activities planned over the next few months to celebrate the AAIS 20th Anniversary. Among the exciting initiatives, AAIS will soon launch the Aerospace Singapore digital (ASD) magazine and release a commemorative publication celebrating the heritage of the Singapore aerospace community. The celebrations will culminate in the 20th Anniversary Gala Dinner, scheduled for 9 November.
Members are warmly invited to display the new AAIS logo on your websites to showcase your membership and vital role in the aerospace community. Join us in commemorating this special milestone together!
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